product-modelling > analytics

Mercura Analytics

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Unlock business insights.

In the era of data-driven decision-making, Mercura CPQ Analytics empowers your organization to extract critical revenue and product insights, revolutionizing how you do business.

Unleash the potential of your data!

  • Data-driven insights for more informed decisions
  • Improved sales strategies
  • Enhanced customer satisfaction
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How Mercura CPQ Analytics
drives value

Leverage data-driven insights for more informed decisions, refined
sales strategies, and enhanced customer satisfaction with
Mercura CPQ Analytics.

Understand Sales Trends

Understand Sales Trends

Leverage data-driven insights for more informed decisions, refined sales strategies, and enhanced customer satisfaction with Mercura CPQ Analytics

Region-Specific Configurations

Region-Specific Configurations

Tailor product configurations to specific regions, markets, and customer preferences, accelerating the sales process.

Pinpoint Deal Characteristics

Pinpoint Deal Characteristics

Analyze deal characteristics linked to both wins and losses, providing actionable insights to enhance your sales strategy.

Optimize Portfolio Content

Optimize Portfolio Content

Eliminate unnecessary portfolio components, simplifying your sales team's experience and guiding them to faster and more accurate configurations.

Qoute

Empower your business with a wealth of unique data, including configuration selections, sales Bill of Materials (BoMs), and more.

Experience seamless transfer of large volumes of transactional and master data directly from Mercura CPQ to your Business Intelligence tool of choice. With dedicated templates for data import and refinement, smooth integration with platforms like Qlik Sense, Microsoft BI, Tableau, and more is assured.

Business results of Mercura
CPQ Analytics

Automatic margin control ensures every configured product is
quoted with profit certainty. Tailor approved margin levels to fit
various sales reps or roles, and when deals require deviation from
standard margins, rely on multi-step escalation and approval
workflows for seamless adjustments.

01

Sales Insights

Dive deep into product options, features, and service preferences among your customers. Identify characteristics associated with successful deals.

02

Unique CPQ Data

Access exclusive insights into sales cycles, quote versions, and the critical link between customer needs and Bill of Materials (BoM) with Mercura CPQ's comprehensive data repository.

03

Product Insights

Uncover insights based on demand patterns, quoted vs. unquoted parts, and identify high-value products.

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