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Virtual Showrooms

Virtual Showrooms

ABOUT VIRTUAL SHOWROOMS

Showcase products in digital environment

A virtual showroom is an online platform that allows businesses to showcase their products or services in a digital environment. This can be in the form of a website, app, or even a virtual reality experience. Virtual showrooms are becoming increasingly popular as more businesses shift their operations online, and as consumers become more accustomed to shopping and browsing products digitally.

One of the main benefits of virtual showrooms is that they can be accessed by customers from anywhere in the world, 24/7. This makes it easy for businesses to reach a wider audience and expand their customer base. Additionally, virtual showrooms can be updated and modified more easily than physical showrooms, which can be costly and time-consuming to change.

Virtual showrooms also offer businesses the ability to provide a more immersive and interactive shopping experience for their customers. For example, businesses can use virtual reality technology to create a virtual walk-through of their showroom, allowing customers to explore the products and space as if they were actually there. Businesses can also use 3D modeling and product visualization to showcase products in a more detailed and realistic way.

Another advantage of virtual showrooms is that they can be used to gather valuable data and insights about customer behavior and preferences. Businesses can track how customers interact with the virtual showroom, such as which products they view, how long they spend on certain pages, and what actions they take. This data can be used to inform product development and marketing strategies, as well as to optimize the virtual showroom for better customer engagement.

User experience is important

Despite the many benefits of virtual showrooms, there are also some challenges businesses need to consider when creating and maintaining them. One of the main challenges is ensuring that the virtual showroom provides a high-quality user experience. This includes making sure that the site loads quickly, is easy to navigate, and is visually appealing. Businesses also need to consider how to effectively showcase their products and services in a digital environment, and how to create a sense of trust and credibility with customers.

Another challenge is keeping the virtual showroom updated and relevant. As new products and services are introduced, businesses need to ensure that they are added to the virtual showroom in a timely and accurate manner. Businesses also need to consider how to keep the virtual showroom fresh and engaging, so that customers will continue to return and explore the products and services on offer.

In conclusion, virtual showrooms offer many benefits for businesses including reach, flexibility and cost-effectiveness. Businesses can use virtual showrooms to showcase their products and services in a digital environment, providing customers with an immersive and interactive shopping experience. Additionally, virtual showrooms can be used to gather valuable data and insights about customer behavior and preferences, which can inform product development and marketing strategies. However, businesses must also consider the challenges of creating and maintaining a virtual showroom, such as ensuring a high-quality user experience and keeping the virtual showroom updated and relevant.

Stats

Why Choose Virtual Showrooms

Increase conversion rates and Average Order Values

Ensure error free order handling and production

Gain a deeper insight into customer needs

Automate sales process with dynamic quoting and pricing

Scale your business into new markets

Conversion Rates - Mercura

40%

Higher conversion rates

Improvement in average sales price - Mercura

30%

Improvement in average sales price

Reduction in online returns - Mercura

80%

Reduction in online returns

What we offer

High resolution

See the product in up to 4k pixel perfect quality

Integrate your configurator with ERP, CRM and eCommerce platforms and automate your sales process

integration

360 view

Rotate the product 360 degrees, zoom in/out and see it from every possible angle

View the product in a real-life setting through Augmented Reality.

AR

Visual CPQ

Increase your conversion rates and profits with beautiful and error-free quotes

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