In the industrial robotics industry, every order is unique, arm reach, payload, number of axes, controllers, safety options, and end-effectors vary widely between customers. Quoting and configuring robots manually often leads to engineering bottlenecks, inaccurate BOMs, and slow responses to integrators or distributors. CPQ software streamlines the process, ensuring only valid robot configurations are quoted, prices are always accurate, and production data is generated instantly.

Industry Challenges

• Highly modular products, different robot models, arms, and accessories must remain compatible.

• Complex pricing tied to payload, accuracy, safety systems, and integration services.

• Manual quoting leads to configuration errors and extended engineering validation.

• Long handovers between sales, engineering, and manufacturing delay delivery.

• Global customers require localized pricing, languages, and documentation.

The Mercura CPQ Advantages

• Visual Confidence in Every Quote: 2D/3D visualization lets customers and integrators view robots, arms, and tooling setups before finalizing, reducing rework and miscommunication.

• No-Code Configuration Rules: Your product experts can define compatibility and performance rules directly in Mercura CPQ without relying on developers, keeping configuration logic accurate and up to date.

• Seamless ERP & CRM Integration: Quotes and BOMs flow automatically into your ERP system for procurement and production, while CRM integration keeps sales teams synchronized and efficient.

• Fast Deployment, Minimal IT Workload: Mercura CPQ is built for quick rollout, most implementations go live within weeks, not months, with cloud-based access that requires no installation or complex setup.