- Features > Integrations > PerfionPIM Configurator
Mercura CPQ for Perfion PIM
Mercura CPQ integrates seamlessly with Perfion PIM to ensure that all product configurations and pricing are always based on the most accurate and enriched product data. This powerful combination enables businesses to leverage Perfion's comprehensive product information management to deliver precise, real-time configurations and quotes to customers.
With Perfion PIM as the central source of truth, Mercura CPQ ensures consistent data across all sales channels, reduces errors, and accelerates the entire quoting and ordering process.

Key benefits of Perfion PIM integration
Centralized and Governed Product Data
By integrating with Perfion PIM, Mercura CPQ guarantees that all configurations and quotes use a single, validated source of product information. This eliminates data silos and ensures that technical specifications, marketing content, and pricing are always consistent and up-to-date across all systems.
Efficient Management of Complex Product Portfoliosv
Perfion’s powerful data model and digital asset management, combined with Mercura CPQ, allow businesses to effortlessly manage and configure even the most intricate and highly variable products. This supports complex B2B and B2C scenarios, ensuring every possible configuration is both valid and accurately priced.
Accelerated Time-to-Market and Sales Velocity
With clean, centralized, and enriched product data feeding directly from Perfion into the CPQ engine, sales teams can generate accurate, detailed, and brand-compliant quotes in minutes. This dramatically speeds up the sales cycle, improves customer satisfaction, and reduces the manual workload and errors associated with outdated spreadsheets.
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