- Features > Integrations > Shopify Configurator
Mercura CPQ for Shopify
Mercura CPQ extends the capabilities of Shopify by enabling dynamic product configuration directly in your online store — ideal for manufacturers and B2B sellers with complex product logic.
Our Shopify integration delivers real-time control over pricing, configuration rules, and product variants, letting your customers customize products visually — while keeping your operations fully connected to your ERP or backend systems.
Key benefits of the Shopify integration
Advanced product configuration inside Shopify
Empower your customers to build the exact product they need with a rule-based configurator embedded directly into your Shopify storefront. Perfect for modular, made-to-order, or customizable items.
Real-time logic, pricing, and inventory control
Ensure every configured product respects your pricing rules, availability, and product logic — pulled live from your ERP or central database during the Shopify shopping experience.
Streamlined order processing and backend sync
Once a configuration is submitted, Mercura CPQ pushes the complete order structure, including BOM and variant logic, directly into your backend — enabling faster fulfillment and fewer errors.
See Mercura in action
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