Manage complex automotive product variants
Streamline fitment logic and variant configuration. Ensure every part quoted fits the vehicle usage and specification.
Industry Challenges
Why Automotive Part manufacturers struggle with sales
The complexity of modular lines and custom requests creates unique bottlenecks.
Fitment Accuracy
Ensuring the configured part actually fits the specific Make/Model/Year chassis.
Kit Completeness
Customers ordering a turbo kit but missing the necessary gaskets and hardware.
Performance Constraints
Selling parts that exceed regular street-legal compliance without waivers.
Volume Tiering
Managing distinct pricing for dealers, distributors, and direct consumers.
Capabilities
From Infinite Complexity to Instant Quotes
Reframe how you sell. Mercura CPQ transforms your modular logic into a streamlined sales tool.
Year-Make-Model Lookup
Filter available configurations based on the vehicle application data.
Visual Kit Builder
allow customers to build their performance package visually.
Tiered Price Books
Automatically apply the correct discount level based on the customer account.
Customer Case
Automotive Part Manufacturer
A specialized manufacturer of Automotive Parts needed to streamline their quote-to-cash process and reduce dependency on engineering for every sales quote.
They chose Mercura to replace their legacy Excel tools because of:
- Reduced quote time by 95%
- Eliminated engineering bottlenecks
- Unified global pricing and rules
"We moved from Excel-based quotes taking 2 weeks to error-free, automated quotes in just 2 hours."
Sales Director, Automotive Part Manufacturer
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