Configure scientific instruments
Configure modular microscopes and analyzers. Manage optics, software, and sample handling.
Industry Challenges
Why Lab Instrument manufacturers struggle with sales
The complexity of modular lines and custom requests creates unique bottlenecks.
Optical Paths
Mismatched lenses and filters blocking the light path.
Sample Holders
Quoting the wrong stage insert for the customer's petri dish.
PC Compatibility
Software drivers incompatible with the customer's OS version.
Calibration Standards
Forgetting to sell the necessary calibration fluids or slides.
Capabilities
From Infinite Complexity to Instant Quotes
Reframe how you sell. Mercura CPQ transforms your modular logic into a streamlined sales tool.
Optical Ray Trace
Simple validation that light path is unobstructed.
Application Bundles
One-click 'Cancer Research' bundle adds all needed fluorophores.
Grant-Ready Quotes
Generate detailed specs required for university funding applications.
Customer Case
Lab Instrument Manufacturer
A specialized manufacturer of Scientific Instruments needed to streamline their quote-to-cash process and reduce dependency on engineering for every sales quote.
They chose Mercura to replace their legacy Excel tools because of:
- Reduced quote time by 95%
- Eliminated engineering bottlenecks
- Unified global pricing and rules
"We moved from Excel-based quotes taking 2 weeks to error-free, automated quotes in just 2 hours."
Sales Director, Lab Instrument Manufacturer
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