- Features > Low Code CPQ
Low-Code CPQ
Configure products, build pricing rules, and manage your CPQ system through an intuitive low-code interface. Product managers and pricing teams maintain their own CPQ logic — no developer required.
Zero
Developer time for routine configuration updates
Hours
From new product spec to live configuration
Business team
Owns and maintains their own CPQ logic
The Challenge
CPQ Changes Require Developer Involvement — Creating Bottlenecks and Cost
In most CPQ deployments, any change to configuration rules or pricing logic requires involvement from a developer, a systems integrator, or the CPQ vendor's professional services team. Product updates, new variants, pricing changes, and constraint modifications all create development tickets that join a queue behind other IT priorities.
The result is a CPQ system that lags business reality. New products take weeks to appear in the configurator. Pricing changes wait for the next development sprint. The business team with the product knowledge cannot act on it directly — they must translate requirements into tickets and hope the developer interprets them correctly.
This dependency creates cost beyond the immediate development effort. Every change requires requirements documentation, developer time, testing, and deployment — an overhead that multiplies rapidly when business changes are frequent.
Perhaps most damaging is the cultural consequence: business teams stop asking for changes because the process is too slow and expensive. The CPQ system stagnates, diverging further from business reality with every product update that does not make it into the configurator.
How It Works
How Low-Code CPQ Works in Mercura
Mercura's configuration and pricing interfaces are designed for use by business users — product managers, pricing analysts, and sales operations teams — without developer involvement. Configuration rules are built through a visual rule builder using IF/THEN logic and attribute selectors. Pricing rules are defined through a structured pricing model interface with formula support. New products are added through a guided product setup flow. All changes can be previewed in a staging environment before publication to production. The interface is designed so that a product expert who understands the business logic can implement that logic directly — without needing to understand how the underlying system works.
What's Included
Key Capabilities
- Visual rule builder for IF/THEN configuration constraints — no code required
- Structured pricing model interface with formula and condition support
- Guided product setup flow for adding new products and variants
- Staging environment for previewing changes before production deployment
- In-interface validation — rule errors caught before publishing
- Non-technical documentation tools — add context notes to rules and pricing logic
- Role-based access — business team edits, IT approves publication
- Template library — start from pre-built rule patterns for common constraint types
The Difference
Before and After Low-Code CPQ
- Every configuration or pricing change requires a development ticket
- CPQ system lags business reality — new products delayed weeks
- Business team cannot act directly on product knowledge
- Change cost grows with change frequency — quarterly updates become unaffordable
- CPQ system stagnates as business teams stop requesting updates
- Business team authors configuration and pricing changes directly
- New products live in hours — no development sprint required
- Product experts implement their own logic — translation errors eliminated
- Change cost near zero for routine updates — frequency limited only by business need
- CPQ stays current — updated whenever business reality changes
Real-World Application
Example Use Case: Specialty Valve Manufacturer
A specialty valve manufacturer launched 3–5 new product variants per month as part of an ongoing portfolio expansion. Each new variant required CPQ configuration updates to define the valid option combinations and pricing logic. Under their previous CPQ system, each variant required a development ticket that took 2–3 weeks to process — by which time the product was already being sold but the configurator had not caught up. After migrating to Mercura's low-code interface, the product management team began authoring configuration updates directly. The first new variant was configured and published in 4 hours by a product manager with no coding background. The development backlog for CPQ updates was eliminated within the first month.
Quote turnaround dropped from 3 days to under 4 hours.
Business Impact
Why Low-Code CPQ Matters
Low-code CPQ puts the people with the deepest product knowledge in direct control of the system that represents that knowledge. When a product manager can update the configurator as soon as a product changes, CPQ becomes a real-time representation of your product portfolio — not a months-delayed approximation. This is the difference between a CPQ system that the business depends on and one that the business works around.
Put Your Product Team in Control
Book a demo to see how Mercura's low-code interface lets your business team own and maintain their own CPQ system.
Let’s build together.
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